Advanced Selling Techniques Workshop
27/02/2017 Increventia | General
Speaker: Juan García Vergel from Increventia
Duration: 16 hours (divided into 4 sessions)
Date: From the 10th to the 18th of March, Fridays from 16:30 to 20:30 h and Saturdays from 9:30 to 13:30 h.
Price: €250 + VAT
Minimum of attendants: 4
This workshop is aimed to identify the opportunities of improving in the areas of the sales and the marketing, as well as designing a Plan of Marketing Action Based on the Results, which could suppose a clear impact in the enterprise and make a growth in the sales.
Why this workshop?
This workshop has been created in order to provide a tool that let us analyze the business processes that determine the main causes of the business problems of the enterprise, as well as display an effective action plan which generates a growth in the sales, in the benefit and in the profitability.
Aim of the workshop:
Essentially, what this workshop is looking for is that the attendant could dispose some basic tools used to redefine the trade policy of its enterprise and identify the required steps to make it possible.
When the student finishes the workshop, it will be able to identify the key elements of a trade and marketing policy, which could be appropriate for an ICT enterprise and it will incorporate the enough skills to design effective action plans in its enterprise and predict the critical points thereof.
Juan Francisco García Vergel
Juan Francisco García is Managing Partner of the consulting firm Increventia Estrategia y Táctica Comercial Ltd. and Business Development Director of the Broker of Seguros Montymar Asociados.
Furthermore, Juan Francisco is Senior Consulter and is trained in Commercial Management, Sales Strategy, Marketing and Systems Direction. He is specialized in Commercial Development and Organization, Commercial Teams Development, Sales Strategy and Methodology, Consultative Selling and Organizational Growth through the People.
He has got to improve the results (and the sales) of a huge number of enterprises, having alternated the jobs of consulter with management positions of the services, ICT, consumer and industrial sectors. Moreover, we have to highlight several projects of Organizational Transformation in big enterprises (+1000).
As Director, he has a broad experience in the strategic and operative management, as well as the team’s management (usually commercial teams) and a high specialization in management systems, commercial methodologies and change management.
He combines his actual job as steering and consulter with his facet as teacher and speaker in Master’s programmes and management development in several schools of business and universities.
He is very sure that the application of disciplines as key tools in change processes, such as Neuroscience, Neurolinguistics Programming and Coaching.