Euronova Club deals with innovation in Sports Marketing
02/06/2017 BIC Euronova | General
Almost a score of innovative enterprises of Euronova Club have joined this morning in the Hotel Posada de España, located in the Technological Park, in order to celebrate their monthly breakfast, as they do the first Friday of every month.
After the welcome of the President of Euronova Club, Antonio Gómez-Guillamón, Aertec Solutions CEO, BNTIC enterprise has been introduced as the new partner of Euronova Club on the part of its CEO, Jesús Núñez, who has showed the exhibition of its activity, which is focused on the electronic commerce.
Consecutively, the breakfast counted on an intervention about the last innovations in Sports Marketing. This intervention was the central axis of this monthly meeting and was in charge of Daniel Guerrero, Leader of the Business and Development Area of Málaga Club de Fútbol. The high range of channels developed for the sport monitoring and the biggest involvement of the fans has been dealt by Guerrero, between other topics. Guerrero aimed that “the biggest challenge of the Sports Marketing is equip the audience and the fans with innovating tools in order to supply them with more excitement”.
At last, but not at least, they have remarked the next events in Málaga, such as the opening of the Polo Digital on the 6th of June or the Málaga Innovation Festival, where BIC Euronova is Marketing Partner. This Festival will be celebrated from the 7th to the 11th of June and it will be a week caring for and caring about the entrepreneurship, the start-ups and the investment that will assume more than 400 investors across the world and more than 600 international start-ups.